Press Release

Mr. Le Thanh Phuong

“Presently, the service to look for houses has been booming. We easily see real estate brokers. We almost have no measure to restrict this problem, annoying citizens. However, there has existed a new form of service of buying-selling and real estate information through SMS. According to our assessment, this service at the beginning is very useful, quick and considerably cost saving due to not paying middlemen’s fees (or finders’ fees). Charging 1.000 dong/message can return two results. But this form is just applied in big cities. If it can be developed and expanded into many other areas and nationwide, it will be great because nowadays housing demand is a concern not only of everyone but also of the communist party and government in the process of WTO integration.”

Ms Nguyen Thi Thu Hang

“The service of SMS specifically, and service using mobile phone generally are very numerous. It is more important that we these services have not been seen to meet information requirements in a useful way.”

Just look at today’s hottest services from SMS, we can see that they are limited to downloading music for ring tune, wall papers, result guessing games, fortune telling… In my opinion, these services are simply for entertainment and especially for young people. The necessary, useful services for everyone who wants to search for real estate through SMS are not many. This is a problem of value added service providers in Vietnam. A special point that I get from real estate SMS service that has recently appeared on the market is affordable – quick and effective.” 

“Real estate SMS is a good and effective service, but it is not so popular among people. It is important to make it the most useful and convenient service.”

Mr. Nguyen Van Su

“On November 12, we officially introduced the “real estate SMS service” to the market to serve those who demand for buying, selling, leasing houses in HCM City. Our main objective is to help customers avoid any annoyance caused by “finders”, as well as to create a more civilized real estate merchandising market. Presently, our system is fed with from 75 to 100 news messages daily; the number of customers sending messages to search for information is, on average, about 2.000 times. We hope that we could expand this form to neighboring areas to save people a lot of labor in the future.”

“I have been in this service business for many years; however, for real estate merchandising SMS service is really useful. We have just opened a branch. Although I am a I.T expert, I sometimes find it hard to look for a house. Thanks to this service, we are preparing for our opening ceremony of our new office. SMS is, in many aspects, very convenient.”

Mr Le Hai Binh

“Recently Van Phat Hung real estate company has worked with us to construct a Booking Management System to book real properties through messages. At the beginning, this model was only used in the company itself, especially for sales executives of the company.

However, in the future we will work with Van Phat Hung to keep on upgrading this system in order for it to serve directly customers. At that time, customers will send a message to the BMS system to update necessary information without going through the sales executives. This will make customers feel more comfortable and completely active, which requires no middlemen.”